DEG Buys Pittsburg ecommerce Firm

DEG, a full-service digital agency based here in Kansas City, has acquired Pittsburgh-based ecommerce firm We Do Commerce, expanding its expertise in the ecommerce space and within the Salesforce ecosystem.

The addition of the nine-year Salesforce Commerce Cloud Partner positions DEG as one of the few Salesforce partners with complete cross-cloud capabilities. As a Salesforce Gold Consulting Partner and the only three-time Salesforce Marketing Cloud Partner of the Year, DEG has already integrated many Salesforce technologies across clouds to create impressive results for existing clients.

“Along with the ability to produce the kind of high-caliber work our clients expect, the We Do Commerce team further solidifies our position as a leading consumer goods and retail-focused agency that assists brands in acquiring, engaging, converting, and retaining their customers,” said Jeff Eden, Chief Revenue Officer at DEG. “A Commerce Cloud practice, in addition to our 17 years of ecommerce experience, further extends our cross-cloud Salesforce capabilities and places us in a unique position to activate Salesforce’s vision.”

Like DEG, We Do Commerce has significant experience in developing ecommerce solutions, having entered the market in 1995. The firm develops front-end and back-end solutions for clients such as Conair, Scheels, Sally Beauty, and Traeger Pellet Grills.

“Our Commerce Cloud expertise paired with DEG’s Marketing Cloud and digital marketing prowess complement each other perfectly, allowing us to be truly full-service for our customers,” said Jeanette Thomas, CEO of We Do Commerce. “Along with the tremendous business fit, we are very excited to join such a high-quality and well-regarded agency with values and company culture very consistent with our own.”